Inside ROOST™: The Resource For The NEW Real Estate Professional
The Next 25 Years of Real Estate: My Predictions
Dan Sullivan came up with the concept that everything we do as entrepreneurs involves guessing and betting. We first make guesses about what may happen in the future and then we place bets on the guesses we think we have the best chance of being right about. Another take comes from Jeff Bezos, the founder…
How the NAR Antitrust Lawsuit Affects Real Estate Commissions
First and foremost, commission compression is coming. The ultimate reason for the NAR lawsuit was a consensus among the plaintiffs that the commission they agreed to pay their agents’ brokerages to sell their homes was too high. They either did not understand or were not aware that all commissions are negotiable. Unfortunately, I don’t think…
How the NAR Lawsuit Impacts the Future of Real Estate
As you learn more about the NAR lawsuit, you’re probably thinking about the future of real estate – and what that means for you. First, we need to take a look back at how we got here. In short, brokers abdicated their responsibilities. Brokers developed an over-reliance on the NAR and state authorities, and let…
How The Mega Brokerages Responded to the NAR Lawsuit
For me, this is where the whole thing gets interesting. It’s a little ‘inside baseball,’ but I think it is critical to separate what has happened from what may happen. The four most well-known defendants in the lawsuit were Keller Williams, Home Services of America, RE/MAX, and Anywhere Real Estate. Keller Williams and Home Services…
Understanding the National Association of Realtors Lawsuit
The civil case of Sitzer Burnett et al v. The National Association of Realtors et al, U.S. District Court for the Western District of Missouri has caused a tremendous amount of handwringing in the media and among many of our Realtor colleagues. To be honest, until I had several of our Realtors asking me about…
Why Real Estate Agents Should Embrace the “Gratitude Season”
As the year concludes, we enter into what I like to call “the gratitude season.” For me, this is the time of year when I feel we’re supposed to be out there thanking all of our past and current clients for the help and support they’ve given us over the years. Right now, one opportunity…
Tips For Real Estate Agents: Mastering Negotiations
Have you ever struggled to close a deal? Do you feel like the final stages are where you fall a bit short? I always urge people to bone up on their negotiation skills. Realtors often play a central role in negotiations between buyers and sellers. A successful realtor possesses strong negotiation skills to advocate for…
How Effective Communication Skills Help You Avoid Clients’ #1 Complaint
The number one complaint that we hear from owners, property management clients, buyers, and sellers is what they perceive to be a lack of clear and timely communication. I’ll be honest: Sometimes, we don’t want to communicate because we don’t have anything to say. We don’t want to have to call and give any of…
A Client-Centered Approach is Your Ticket to Success
A major element of professionalism for realtors is taking a client-centric approach. I think it’s key to your continued success in this business. This element is very near and dear to my heart: If you’ve read any of my other guides or listened to any of the Connect, Practice, Track, and Grow podcasts, we are…
6 Practical Tips for Real Estate Agents in Trying Times
If – like many of us – you’re feeling fearful in 2023, I want to discuss some things you can do to change your mindset and regain some optimism about what is coming next. First and foremost, I do believe the economy is going to cycle back toward our side as we approach spring 2024.…
My Definition of a “Professional Realtor”
Sometimes, Realtors lose sight of what it means to be a professional Realtor – and I want to discuss how I define professionalism. First, let’s look at the baseline definition of “professional Realtor.” “Professionalism for a successful Realtor refers to the set of behaviors, attitudes, and ethical standards that ensure they conduct their real estate…
Market Outlooks for All 4 Realtor Personality Types
I think anybody would agree: This has been one of the toughest years for real estate professionals we’ve had in a long time. Honestly, in some ways, I think 2023 has been tougher than 2008 and 2009 were. At ROOST, we had such a great thing going all the way through 2019, 2020 – and…
Are Real Estate Agents “Quiet Quitting”?
We’ve heard the phrase “quiet quitting” a lot in recent history. I always thought quiet quitting related to people who had a job, such as W-2 employees who have to clock in and out, and their employers didn’t see it coming – and didn’t understand what was going on. “I’m checking out, thank you very…
How to Survive a Turbulent Real Estate Market
“It was the best of times, it was the worst of times…” – Charles Dickens It’s no secret: Today’s real estate market is trying and complicated. We’ve been here before, and we’ll be here again. However, in this ever-changing market, what matters most is learning how to weather the current and future storms that will…
The Value of Supporting Your Community as a Real Estate Agent
Just like there’s inherent value in establishing yourself in your community once you become a real estate agent, there’s even more value to be found in supporting your community. Not only does being a part of the communities you serve as an individual benefit your business, but if you work with ROOST, we encourage our…
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